SunSense Toddler Milk is carefully formulated for the delicate skin of children. It gives increased protection against the sun's harmful radiation yet contains lower levels of those substances which may irritate your child's sensitive skin. Children's skin is very delicate and needs the best possible sun protection. Whenever possible keep children out of direct sunlight. Protect them with natural shade such as trees and umbrellas and encourage them to wear hats, shirts and other protective clothing. Protect all exposed areas with SunSense Toddler Milk. To ensure full protection from your sunscreen, apply 20 to 30 minutes before going out into the sun. This allows time for the sunscreen to form a protective film on the skin. The higher the SPF the safer you will be. It's a myth that using an SPF of 15 or higher will stop you getting a tan. If the skin does not burn, it tans more slowly without blistering and peeling, meaning your tan will last longer. The higher the SPF (Sun Protection Factor) number, the better the protection. Children are especially vulnerable. Loose-fitting clothes will help to keep babies cooler. Protect children's skin from sun damage whenever they play outside. Cover up and seek shade when the sun is strongest, between 11a.m. and 3p.m. Remember that the sun at home can be just as damaging to the skin as in holiday destinations. Be aware that too much sun can cause skin irritation, heat exhaustion and sun stroke. For toddlers and youngsters, apply a specially formulated SPF30+ childrenandrsquo;s lotions and protect them with sunglasses, a hat and loose clothes. Always apply sun lotion generously and reapply it frequently. Avoid over-exposure to the sun. Do not get burned.